Chevrolet is turning one of its most recognizable sports cars into a symbol of hope and awareness this month. The automaker announced that a pink Corvette Stingray will serve as the official pace car for the upcoming NASCAR Cup Series races at Talladega Superspeedway and Martinsville Speedway, continuing Chevys 15-year partnership with the American Cancer Society and its Making Strides Against Breast Cancer campaign.
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The bright pink C8 Corvette will take to the track beginning October 19th at the YellaWood 500 in Talladega, then again the following weekend at Martinsville. For every caution lap the car leads during those events, Chevrolet will donate $500 to the American Cancer Society, with a guaranteed maximum of $25,000.
New for 2025, the program also introduces a performance-based incentive: Chevy will contribute an additional $1,500 for every Team Chevy driver who finishes inside the top ten at either race, also capped at $25,000. Together, these pledges create the potential for a combined $50,000 donation directly tied to the race weekends.
Chevrolet stands with the American Cancer Societys efforts to end breast cancer, said Todd Christensen, Director of Motorsports Marketing & Activation at Chevrolet. When the pink Corvette Stingray leads the NASCAR Cup Series field for the next two weeks, we hope fans will join us in raising funds for ACS by participating in Making Strides Against Breast Cancer events across the U.S. this October.
The programs impact has grown steadily over the years. In 2024, 54 caution laps across the two events generated $18,900 in donations. Further extending its reach, the pink Camaro SS pace car from last years campaign will cross the block at Barrett-Jackson this Friday, with all proceeds going directly to the American Cancer Society.
By transforming a Corvette Stingrayone of Americas most iconic performance carsinto a rolling tribute to cancer survivors and advocates, Chevrolet continues to demonstrate how motorsports can do more than entertain. It can make a difference.
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